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What automation costs, and what it saves

We scope and price after the audit, because a quotation agent for a fabrication unit and one for a coaching institute are not the same job. What follows is the shape of the commercials, so you know roughly where you stand before the first call.

Three ways to start

Almost every engagement begins in one of these three shapes and grows from there.

Single process

One workflow, one team, live fast.

From ₹75,000one-time build · 3–5 weeks

  • One automated process, end to end
  • One AI agent or workflow
  • Up to two system connections
  • Team training and handover
  • 30 days of post-launch support
Scope this
Most common

Connected system

Several processes, connected to your CRM and ERP.

From ₹2,50,000one-time build · 8–12 weeks

  • Three to five automated processes
  • Multiple AI agents working together
  • CRM and ERP integration
  • WhatsApp Business API setup
  • Dashboards and automated MIS
  • Phased rollout, one process at a time
  • 90 days of post-launch support
Scope this

Custom build

Your process does not fit any package.

Quoted per projectafter a paid discovery phase

  • Custom application built around your workflow
  • Multi-department automation
  • Legacy and on-premise system integration
  • Role-based access and audit logging
  • Documentation and source handover
  • Ongoing development retainer available
Talk it through

Figures are indicative starting points for scoping conversations, not quotations. Final pricing depends on how many systems need connecting, how clean the data is and how much of the process is genuinely rule-based. GST is charged extra where applicable.

How we price

Three components, and we tell you which of them applies before any work starts.

1

Build

A one-time fee for designing, building, testing and deploying the automation. Quoted as a fixed amount against a written scope, not by the hour.

2

Run

A monthly fee covering hosting, monitoring, support, small changes and keeping the agents accurate as your business shifts.

Typically ₹8,000–₹35,000 per month, depending on the number of live processes.

3

Third-party costs

AI model usage, WhatsApp Business API conversation charges and any software licences. These are billed at cost and are usually a small share of the total.

What drives the number up or down

If you want to guess where you will land before we speak, these are the variables that matter.

FactorKeeps it lowerPushes it higher
Number of processesOne clear process to startSeveral departments at once
Systems to connectModern tools with APIsLegacy or on-premise software with no API
Data qualityClean masters, consistent namingDuplicates, free-text fields, three versions of each customer
Process definitionRules your team can state clearlyDecisions that live in one person's judgement
VolumeSteady, predictable loadVery high volume or strict response times
LanguagesEnglish onlyMultiple regional languages with voice

What you get before you pay anything

The audit is genuinely free and there is no obligation attached to it.

A mapped process

How the work runs today, written down, including the steps nobody documented.

An automation shortlist

Which steps are worth automating, ranked by time saved against effort.

A rough cost and timeline

Indicative, but honest, so you can decide whether to continue.

An honest no, if it applies

If your volumes do not justify the spend yet, we will tell you and say what would change that.

Questions about cost

Why is there no fixed price list?

Because the same feature costs very different amounts depending on what it has to connect to. Quoting a flat number before seeing your systems would mean either overcharging you or padding the scope later. We would rather spend an hour looking first.

Is the automation audit really free?

Yes. It takes about an hour, you get the written output regardless of whether you proceed, and there is no obligation. We do it because it is also how we work out whether we can actually help you.

Can we pay in stages?

Yes. Build fees are normally split across milestones tied to working output, not calendar dates. You see something running before the later instalments fall due.

What happens if we want to stop?

The monthly run fee can be stopped with notice. What has been built stays with you, along with documentation and access. We do not hold systems hostage.

What does the AI itself cost to run?

Model usage is charged at cost and is usually modest — often a few thousand rupees a month for typical SME volumes. WhatsApp conversation charges are set by Meta and billed through at cost.

How quickly does it pay for itself?

That depends on what the process costs you today. In the audit we put a rough number on the hours currently spent, so the payback calculation uses your figures rather than ours.

Get a number for your business

Tell us the process. You will get a scoped, written estimate rather than a range, and no pressure to act on it.

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